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REGROWING THE RAINFORESTS OF THE OCEAN: Fluval Donates to the Coral Restoration Foundation

MONTREAL, CANADA (March 6, 2014) – Fluval is proud to announce it is signing on as the newest sponsor of the Coral Restoration Foundation (CRF), commencing with a $5,000 donation.  Rolf C. Hagen Inc. (proprietor of the Fluval brand) is the world’s largest privately-owned, multinational pet products manufacturer – a family company driven by the common bond of love and compassion for animals.  Hagen’s donation will benefit the non-profit CRF group in creating and maintaining offshore nurseries for threatened coral species.

 

Creator of the popular Fluval Sea line of aquarium products, Hagen has already taken a direct interest in the research of coral reefs and their benefits to life on land and off.  Coral reefs are often referred to as “rainforests of the ocean” – a fitting term given that these beautiful and highly threatened ecosystems support the most diverse habitats of sea life.  It’s estimated that these undersea gardens sustain about one quarter of all ocean life, although they take up less than two percent of the sea floor.

 

The live coral itself, which is susceptible to threats such as pollution, rising water temperatures, overfishing and destructive fishing, is an integral part of these ecosystems, providing essential shelter for other life.  As coral species become threatened, these ecosystems have begun to disappear, affecting not only sea life, but our own food chain.  Coral life is also essential to the local Florida economy (where the CRF is based), in addition to national and worldwide economic systems.

 

To illustrate the severity of the threat, Staghorn coral has experienced a 98% decline in the last 30 years alone, with Elkhorn coral not far behind – declining 90% in that same time.  Thanks to generous donations and dedicated volunteers, however, both species are now being grown in multiple offshore nurseries by the CRF, who has helped developed tens of thousands of corals, not to mention outplanted 4,000 Staghorn corals at over 20 reefs throughout the Florida Keys.

 

“Through extensive research, Hagen has always strived to provide innovative products that connect customers to their pets.  As a company, we take pride in creating the most natural and realistic environments for animals, which also meet all of their essential needs,” said Jeff San Souci, Director of Marketing for Rolf C. Hagen (USA) Corp.  He continues, “This time, we wanted to take things a step further by giving directly to an organization that plays such an integral role in restoring and caring for an ecosystem in dire need of saving.”

 

Along with the recent donation of $5,000, Hagen also sent Aquatic Development Manager Francis Yupangco on a dive with the CRF to outplant coral from an underwater tree nursery back into the local ecosystem.  Yupangco participated in the dive not only to connect to a restoration group he personally believes in, but also to document the occasion and educate consumers about this critical environmental cause. “The importance of this project isn’t in a single donation or dive – it’s in the knowledge we can share about a substantial threat to a beautiful and essential habitat,” said Yupangco.

 

Ken Nedimyer, CRF Founder, states, “The Coral Restoration Foundation is very excited to have Fluval on board as a sponsor.  Their support will help us replenish an important ecosystem to ensure the survival of many fish and invertebrates. Having Fluval join us on a recent dive goes to show just how committed they are to protecting ocean life, not to mention the enjoyment of the aquarium hobby itself.”

 

To learn more about Fluval’s donation and CRF visit, including the coral planting dives, please visit http://bit.ly/1gd1pIo.

 

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About Fluval

Fluval first broke onto the aquatic scene in 1975 by introducing the world’s first 3-stage filter with synchronous motor technology – a landmark breakthrough that is still utilized in the industry today. Since then, Fluval has built a legacy around this pioneering spirit, relentlessly adapting to consumers’ changing needs and tastes to build products that are not only at the forefront of technology, but also setting the bar in terms of quality, style and functionality. From filtration to heating, aquariums to food and water care, Fluval prides itself on creating innovative solutions for freshwater and saltwater enthusiasts of all ages and skill levels. Please visit FluvalAquatics.com to learn more.

 

About Rolf C. Hagen Inc.

Founded in 1955, Rolf C. Hagen Inc. is the largest family-owned manufacturer and distributor of pet care products and foods in the world. Headquartered in Montreal, Canada, Hagen’s operations span across North and South America, Europe and Asia, granting millions of pet enthusiasts access to the company’s vast portfolio of top-quality trusted brands, including Fluval®, Marina®, Exo Terra®, Nutrience®, Catit®, Dogit®, Living World®, Habitrail® and Laguna®.  As a responsible corporate citizen, Hagen is equally committed to educating the public about the importance of proper pet care, while also supporting dozens of animal welfare organizations at both the grassroots and international levels. For more information about the Hagen company, please visit Hagen.com

 

About Coral Restoration Foundation

The Coral Restoration Foundation (CRF) is a nonprofit conservation organization dedicated to creating offshore nurseries and restoration programs for threatened coral species. CRF is leading the development of new nursery and restoration techniques. Tens of thousands of corals are grown and maintained in multiple offshore nurseries. After a year in the nursery, corals are outplanted to a degraded reef. With the help of students, volunteers, scientists, dive operators, public aquariums, and community groups, thousands of corals grown in CRF’s nurseries have already been outplanted on coral reefs. For more information please visit coralrestoration.org

 

 

Posted March 6th, 2014.

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EcoTech Marine, Aqua Illumination (AI) Announce Merger

[February 24, 2014, Allentown, PA and Ames, IA]—Pennsylvania-based EcoTech Marine and Iowa-based Aqua Illumination (AI) have announced that the two companies have merged their ownership structures to better meet the needs of consumers.

The companies will maintain a separate brand presence in the market and each will continue to manufacture the distinct product lines for which they are known. The companies also plan to maintain existing distribution channels and customer support structures.

“This merger provides an opportunity for EcoTech Marine and AI brands to fill specific niches within the aquarium industry,” said Tim Marks, president of EcoTech Marine. “It was a move that just made sense given both companies’ commitment to advancing aquarium technology by offering never-before-seen engineering and software solutions to aquarists with ever-improving products.”

“I think I speak for both EcoTech Marine and AI when I say we couldn’t be happier with the outcome of this merger,” said Chris Clough, President of AI. “Both companies have an unwavering pledge to provide our customers with the very best in innovative aquarium products and we are thrilled to be teaming up to fulfill and exceed those efforts.”

The announcement comes on the heels of a product launch for both companies: EcoTech with the Radion XR30w Gen 3 and AI with the Hydra 52 LED light.

For more information or to read FAQs about the merger, visit: http://www.ecotechmarine.com/merger.

About Aqua Illumination

Founded in 2007 and based in Ames, Iowa, C2 Development, Inc. is the leader in high performance, high efficiency reef aquarium lighting systems. The company assembles all printed circuit boards (PCB) in-house with its high-throughput SMT line, providing unparalleled quality control and affordability.

Learn more by visiting www.aquaillumination.com or by following the company on FacebookTwitter and Instagram.

About EcoTech Marine

Founded in 2003 and based in Pennsylvania, EcoTech Marine has revolutionized the way people think about aquarium technology and has raised the industry standard for aquarium equipment. Its technologically superior products, which include its VorTech pumps; Radion lighting products; Elements coral glue; and accessories, offer unmatched performance, and its commitment to elegant design minimizes the equipment’s visual intrusion into customer’s aquarium.

The customer-centric company manufactures and assembles products – each of which has been tested and endorsed by marine biologists – that are easily programmable and customizable.

For more information about EcoTech Marine, visit: www.ecotechmarine.com, like the company on Facebook or follow on Twitter.

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Posted February 24th, 2014.

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Global Pet Expo Named One of the 50 Fastest Growing Trade Shows

(Greenwich, CT) – Andy Darmohraj, American Pet Products Association (APPA) Executive Vice President & COO, is proud to announce Global Pet Expo’s spot on Trade Show Executive’s 2014 list of 50 fastest growing trade shows, also referred to as the Fastest 50, in the attendance category.   The top 50 performers in the categories of exhibit space, exhibitors and attendance were selected based on the percentage of growth from 2012 to 2013.

 

“This year’s Global Pet Expo happens to be our 10th anniversary and it’s extremely exiting to see how far we’ve come, not only in the last year alone, but since our inaugural event 10 years ago,” said Darmohraj. “We’ve grown tremendously in terms of exhibit space, exhibitors and attendance, but are thrilled to be recognized specifically for our outstanding attendance growth last year.”

 

The elite shows in each category eclipsed all other shows in 2013 by growing dramatically more in net square feet (nsf) of exhibit space, exhibitors and attendance during 2013.  While the benchmark growth for the average trade show in 2013 was 2.2% in nsf, 2.0% in exhibitors and 0.7% in attendance (see the TSE Dashboard), Global Pet Expo beat that by a long shot, growing 8% in nsf, 7.5% in exhibitors and 10% in attendance.

 

The Fastest 50 rankings were determined from information supplied and certified by senior executives with the association or private show organizer responsible for the event and were evaluated by Trade Show Executive. All trade shows with a minimum of 15,000 net square feet held in the U.S. in 2013 were eligible. Visit www.tradeshowexecutive.com for more information.

 

 

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Global Pet Expo, the pet industry’s largest annual trade show, is presented by the American Pet Products Association (APPA) and Pet Industry Distributors Association (PIDA). The 2013 Show featured 964 exhibitors, 2,686 booths and more than 3,000 new product launches. 5,324 pet product buyers from around the world attended. Global Pet Expo is open to independent retailers, distributors, mass-market buyers, and other qualified professionals. The 2014 Show will take place March 12-14, 2014 in Orlando, FL at the Orange County Convention Center. For more information, visit www.globalpetexpo.org.

 

 

The American Pet Products Association (APPA) is the leading not-for-profit trade association serving the interests of the pet products industry since 1958.  APPA membership includes more than 1,000 pet product manufacturers, their representatives, importers and livestock suppliers representing both large corporations and growing business enterprises.  APPA’s mission is to promote, develop and advance pet ownership and the pet product industry and to provide the services necessary to help its members prosper. Visit www.americanpetproducts.org for more information.

Posted February 13th, 2014.

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Aquatop® Launches New Self Priming Canister Filters with UV Clarification

aquatop

(Brea, Calif.) Aquatop®, a leading manufacturer of aquarium and pond supplies for both fresh and saltwater tanks, has introduced a new line of self-priming Canister Filters. Available in sizes 211 GPH, 264 GPH, 317 GPH, 396 GPH, all models include UV Clarification, which control free floating algae and microorganisms, the main causes of “green water” or cloudy water. Aquatop® AF Canister Filters feature one-touch, self-priming filtrations, with no pumping or siphoning required. All models include multi-stage filter media (mechanical, chemical and biological) and multiple return options.

Product Features Include:

  • Self Priming
  • UV Clarification
  • Soft-Touch Control Panel
  • Premium Media Included
  • 4 Size 60 -125 Gallon Tanks
  • All Plumbing & Accessories Included
  • Spray Bar and/or Jet Return Options

If you are a member of the media and would like more information, high-resolution images or a product sample please contact Kerry Sutherland, Kerry@ksutherlandpr.com or Stephanie Fasi, Stephanie@ksutherlandpr.com, or call (949) 328-4895.

About Aquatop® Aquatic Supplies

AQUATOP® is a lifestyle aquatics brand, offering customers cutting-edge and affordably-priced aquarium and pond supplies for both fresh and saltwater tanks. From high-clarity glass aquariums, UV Sterilization, filtration, heating, circulation pumps, tank accessories and more- AQUATOP is committed to providing customers with the finest fish tank supplies available in the market. Whether you own a small fresh water setup or a 300-gallon dream tank, AQUATOP has

the right equipment to meet your needs. Learn more online at www.AQUATOP.com or call (888) 915-2782.

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Posted January 29th, 2014.

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EcoTech Marine Receives Societas Award for Responsible Corporate Conduct

January 16, 2014, Allentown, PA—EcoTech Marine is pleased to announce that it has been selected as the Small Company winner of the 2014 Societas Award for Responsible Corporate Conduct. The award recognizes companies with exemplary ethical business practices such as accountability, strong compliance systems and corporate citizenship. The competition, now in its fourth year, is open to all for-profit companies in Eastern Pennsylvania.

 

“This honor is incredibly humbling,” said Tim Marks, president, EcoTech Marine. “Since EcoTech was founded more than a decade ago, ethical standards have been a touchstone of everything we do at EcoTech Marine. Doing the right thing is in our DNA. From how we deliver customer service to the design and manufacturing of our products to how we treat our employees, we are focused on creating an environment and a company that reflects our values.”

 

The Societas Award was first introduced in 2011 with the goal of honoring real companies that apply ethical business practices in their day-to-day operations.  Previous winners include Lafayette Ambassador Bank and Jaindl Companies.

 

EcoTech Marine will be honored at the awards ceremony on Thursday, January 30th at DeSales University Center Valley.

 

About EcoTech Marine

Founded in 2003 and based in Pennsylvania, EcoTech Marine has revolutionized the way people think about aquarium technology and has raised the industry standard for aquarium equipment. Its technologically superior products, which include its VorTech pumps; Radion lighting products; Elements coral glue; and accessories, offer unmatched performance, and its commitment to elegant design minimizes the equipment’s visual intrusion into customer’s aquarium.

The customer-centric company manufactures and assembles products – each of which has been tested and endorsed by marine biologists – that are easily programmable and customizable.

 

For more information about EcoTech Marine, visit: www.ecotechmarine.com, like the company on Facebook or follow on Twitter.

Posted January 17th, 2014.

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FLUVAL LAUNCHES “ROOM TANK-OVER” CONTEST: Winner to receive $1,500 deluxe aquarium, installed in-person by aquatic expert Francis Yupangco

 

MONTREAL, CANADA (December 12, 2013) – Fluval, a world leader in innovative home aquarium solutions for fresh and salt water enthusiasts, is pleased to announce the launch of its “Room Tank-Over Contest,” which calls on fish fans to creatively express (in writing) why they deserve to receive a deluxe aquarium worth $1,500. The most compelling entry as selected by a panel of aquatic experts will not only win this amazing prize, but also have it installed in-person at their home or office by Fluval Aquatic Development Manager Francis Yupangco, who is more widely known in the fish world for his recurring role on National Geographic’s popular Fish Tank Kings TV series.

The Room Tank-Over Contest opens today and runs until January 15, 2014. The grand prize will include the winner’s choice of either a Fluval M-90 (36 gal. saltwater) or F-90 (34 gal. freshwater) aquarium, as well as a matching cabinet, filter, heater, decor, substrate, food, complete set of water treatments and live fish.

Ten lucky participants will also be selected at random to each win a runner-up prize comprising a sleek new Fluval Accent aquarium and cabinet set worth $500.

To enter, participants must visit Fluval on Facebook (www.facebook.com/fluval) and click on the contest banner at the top of the page. They will subsequently be forwarded to a registration page, where they will be asked to explain why they deserve to have their room beautified by Fluval in 250 words or less. Submissions must include a photo of the room in question as well as the entrant’s name, city and state (contest open to U.S. residents only / full contest rules available on the contest page). Official prize announcements will be revealed at the end of January via Fluval’s Facebook and Twitter feed once winners have confirmed acceptance via email from Fluval.

About Fluval

Fluval first broke onto the aquatic scene in 1975 by introducing the world’s first 3-stage filter with synchronous motor technology – a landmark breakthrough that is still utilized in the industry today. Since then, Fluval has built a legacy around this pioneering spirit, relentlessly adapting to consumers’ changing needs and tastes to build products that are not only at the forefront of technology, but also setting the bar in terms of quality, style and functionality. From filtration to heating, aquariums to food and water care, Fluval prides itself on creating innovative solutions for freshwater and saltwater enthusiasts of all ages and skill levels. Please visit FluvalAquatics.com to learn more.

About Rolf C. Hagen Inc.

Founded in 1955, Rolf C. Hagen Inc. is the largest family-owned manufacturer and distributor of pet care products and foods in the world. Headquartered in Montreal, Canada, Hagen’s operations span across North and South America, Europe and Asia, granting millions of pet enthusiasts access to the company’s vast portfolio of top-quality trusted brands, including Fluval®, Marina®, Exo Terra®, Nutrience®, Catit®, Dogit®, Living World®, Habitrail® and Laguna®.  As a responsible corporate citizen, Hagen is equally committed to educating the public about the importance of proper pet care, while also supporting dozens of animal welfare organizations at both the grassroots and international levels. For more information about the Hagen company, please visit Hagen.com.

 

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Fluval Room Tank-Over Contest

Posted December 19th, 2013.

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Thousands attend inaugural Aquatic Experience – Chicago

First show in industry history with “everything aquatic under one roof” was weekend destination for Chicagoland hobbyists and families

CHICAGO (December 9, 2013)—The World Pet Association (WPA) enthusiastically reports that more than 3,700 guests visited its inaugural Aquatic Experience – Chicago show, November 15-17, 2013, at the Renaissance Schaumburg Convention Center. Additionally, over $11,000 was raised throughout the weekend to benefit Pets in the Classroom, PIJAC Marine Defense Fund and the Coral Restoration Foundation.

“This event was several years in the making, and we ultimately exceeded the expectations of vendors, retailers and consumers,” said WPA President Doug Poindexter. “We’re filling the need for an all-aquatics show and laid a great foundation this year. The opportunity to see both saltwater and freshwater fish in one place is a big draw for professional aquarists, and we made sure to provide lots of family-friendly activities to get younger generations excited about the hobby, too.”

More than 85 exhibitors filled the thriving show floor at Aquatic Experience, showcasing the latest in aquatic trends and products from the most sophisticated aquarium keepers, local and national hobbyist groups, livestock and equipment experts, and the industry’s best and trend-setting manufacturers. Aquatic Experience was a one-stop show for retailers and consumers seeking all things aquatic.

Attendees learned from the best in the industry at more than 30 educational seminars featuring high-profile speakers—such as Aquatic Experience keynote speaker and aquatic ecologist Zeb Hogan, host of National Geographic’s Monster Fish. Families enjoyed a live program from the only travelling shark show in the country, Haai Inc’s Live Shark Encounter; had the opportunity to enter a Kids Aquarium Contest; and participated in the Betta Toss, where winners of a ball toss game could take home a betta fish of their own, with proceeds benefiting Pets in the Classroom. The Betta Toss and on-site raffle of aquatic prizes together raised over $11,000 for organizations including PIJAC Marine Defense Fund and Coral Restoration Foundation.

Plans are already underway for the second Aquatic Experience – Chicago in 2014. For more information, contact the World Pet Association at 626-447-2222.

The World Pet Association (WPA) is the oldest industry organization promoting responsible growth and development of the companion pet and related products and services. WPA works to inform and educate the general public in order to ensure safe and healthy lifestyles for our animal friends. WPA is the host of America’s Family Pet Expo, the world’s largest consumer pet and pet products expo, held annually in Costa Mesa, California. The organization also produces SuperZoo, an annual pet industry trade show that showcases a comprehensive collection of exhibits and offers a variety of informative educational seminars. For more information, please visit www.worldpetassociation.org.

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Posted December 9th, 2013.

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EcoTech Marine Receives Wave Maker of the Year Award from Aquarium Specialty

[November 27, 2013 – Bethlehem, PA] – EcoTech Marine is pleased to announce that it has received the 2013 Aquarium Specialty MVP Award for its VorTech Series of wave-making pumps. This is the first year that Aquarium Specialty, a top online aquarium retailer and blog, has run its Most Valuable Product (MVP) Awards, which it plans to continue as an annual award.

The awards recognize aquarium supply manufacturers and products that have excelled in a number of areas, including customer feedback; value; reliability; innovation; build quality; product support; and customer service. More than 7,000 products from 200 manufacturers were considered for this year’s inaugural award.

“These award-winning wave makers work well as stand-alones in addition to communicating with one another and with their flagship LED fixtures, the Radion Gen 2 and Radion Pro,” wrote Scott Groseclose, president at Aquarium Specialty on the awards page blog.  “Showing unmatched innovation, EcoTech Marine continues to unleash new products while they consistently produce quality wavemakers.

“It’s an honor to be recognized by Aquarium Specialty. We are pleased that EcoTech’s entire series of VorTech pumps were recognized as the industry leaders in the Wavemaker category,” said EcoTech Marine Co-Founder Justin Lawyer. “Continuous improvement is a core tenet at EcoTech Marine and we strive to produce the most innovative, technologically advanced products to help aquarists get the most out of their tanks. This award is proof-positive that we are listening to the needs of our customers and keeps us motivated to stay on the track of innovation that will continue to revolutionize the industry.”

The EcoTech series of VorTech pumps offer reliable performance at a variety of price points. With or without the EcoSmart wireless driver, all VorTechs minimize the intrusion of equipment in an aquarist’s tank by using a bracket-less design, allowing the motor to be placed on the outside of the aquarium. A magnetic field transfers torque through the aquarium wall to the propeller inside the tank.

With three models to choose from, the MP10, MP40 and MP60 produce water flow from between 1,000 and 7,500 gallons per hour and creates life like waves in tanks from 2.5 to 1,000+ gallons.

For more information on EcoTech Marine, visit ecotechmarine.com.

Posted November 27th, 2013.

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FIRST-EVER COALITION OF PET INDUSTRY LEADERS BANDS TOGETHER TO CHAMPION PET OWNERSHIP Newly-formed Pet Leadership Council convenes in dallas to chart new activism

November 20, 2013 – Leaders of the industries and professions that serve American pet owners have banded together to engage positively and vigorously on the overarching issues that affect the 82.5 million American households enriched by pet ownership with the formation of the Pet Leadership Council.

 

The Pet Leadership Council members represent manufacturers, distributors, retailers, veterinarians and breeders – all of whom passionately and enthusiastically serve the cause of pet ownership and seek to improve the quality of life for pets and owners alike.

 

The Pet Leadership Council (PLC) met in Dallas on Wednesday, October 23 with 32 industry leaders in attendance. Companies such as Petco, Nestlé Purina PetCare Company and Central Pet and Garden were represented, as well as industry trade organizations such as American Pet Products Association, American Veterinary Medical Association, Pet Industry Distributors Association, Pet Industry Joint Advisory Council and World Pet Association, among others.

 

“Pets are part of the fabric of American life, a force for good in American society, and a tradition older than America itself,” said Bob Vetere, President & CEO of American Pet Products Association and founding member of the Pet Leadership Council. “Pet ownership makes people happier and healthier. And pet owners create a better life for the animals they love.

 

“The pet industry is overflowing with people who care deeply about pets and pet owners. But our industry historically has operated in a fragmented way, with each industry group representing narrower concerns. They deserve a unified voice. And they gain that unified voice with the Pet Leadership Council.”

 

Among the initiatives the PLC intends to address over time:

  • Advocating for the interests of pet owners and highlighting the virtues pet ownership brings to our society and our quality of life. “Promoting pet ownership is good for America – and for its citizens – and we will send that message everywhere we go,” said Vetere.
  • Articulating clear animal-breeding standards that protect breeded pets and help society to crack down on “puppy mills” and the bad actors that have given that term rise. At the same time, the PLC will enthusiastically champion the vast majority of breeders who care deeply about animals, and who operate above those standards because they care about the animals they breed.
  • Launching a full-throated defense for the right of American consumers to have choices when it comes to obtaining dogs and other pets, including the opportunity to buy the pet of their choice from a retail pet store. The remedy to the puppy mill problem must be clear standards and tough enforcement – not curtailing consumers’ right to buy the pet of their choice.
  • Exploring opportunities to consolidate the industry’s myriad advocacy groups int a more concentrated and effective structure.

“The Pet Leadership Council was formed to give pet owners a voice. We will champion their virtues and assert their rights, and we will do this as a strong, unified front for the first time in industry history,” Vetere continued.

 

To aid in its mission, the PLC has retained Boston and Philadelphia based Allen & Gerritsen to assist in its communications.

 

“The Pet Leadership Council is a passionate organization that has something important to say – and that wants to start a conversation that needs to be heard,” said Allen & Gerritsen Principal Tim Reeves. “It is a privilege to help them fill that void.”

 

Posted November 20th, 2013.

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Hagen Names Francis Yupangco Aquatic Development Manager

Francis Yupangco. Photograph courtesy of Rolf C. Hagen (USA) Corp. Francis Yupangco. Photograph courtesy of Rolf C. Hagen (USA) Corp.

Mansfield, MA – (For Immediate Release) – A leader in the aquatics market, Hagen is known for a powerful brand lineup that includes Fluval, FluvalSea, Marina and AquaClear. Now the company has made the team behind those brands stronger with the appointment of Francis Yupangco as Aquatics Development Manager.

Yupangco’s educational and career background make him exceptionally qualified for his new position. In addition to earning a BSc. in marine biology from SimonFraserUniversity in Vancouver, Canada, he holds an MBA from RoyalRoadsUniversity.  His work experience ranges from designing and managing complex marine habitats to overseeing market development plans for global corporations.

“We’re very excited to welcome Francis on board,” said Rolf Hagen Jr., President and CEO of Rolf C. Hagen Inc. “His skills and experience make him ideal for the position of aquatics development manager. He’s not only very well versed in marine biology, he also has a great grasp of marketing and market development, which enables him to look at things from a variety of angles.”

Prior to joining Hagen, Yupangco served as Director of Marketing and Business Development at Living Color Enterprises. Francis co-stars in the National Geographic reality TV series Fish Tank Kings, which features the company and its services. While at Living Color, he worked with a variety of corporate entertainment clients including Disney, Sea World, Rainforest Café and the Florida Marlins Major League Baseball team.

Francis was also Director of Operations at Issham Aquatics International, where he led aquarium operations at 30 locations across four countries, including major tourist attractions and government institutions, such as the KhalifaParkMaritimeMuseum, Prince Sultan Science and TechnologyCenter and the Royal Palace Shark Encounter. Prior to that, Francis was employed at the prestigious Vancouver Aquarium for seven years as an aquarist and researcher.

Now at Hagen, Yupangco is looking forward to building on the reputation of some of the aquatic industry’s most iconic brands. “This is an exciting opportunity,” he said. “The aquatic brands in our portfolio have always stood for quality; and the company’s commitment to advancing aquatic technology and responsible pet care is second to none, so I am very proud to be associated with Hagen.  The recent launch of www.fluvalaquatics.com and Fluval’s social media initiatives is exciting. I will be able to really interact with our aquarium enthusiasts to discuss everything from fish breeding to LED lighting and water quality. I look forward to simplifying aquarium keeping through innovation to make the hobby enjoyable and easy for everyone.”

Rolf C. Hagen (USA) Corp. is a wholly owned subsidiary of Rolf C. Hagen Inc., Montreal, Quebec, Canada.  Founded in 1955, Rolf C. Hagen, Inc. is a leading international manufacturer and distributor of pet products, pet food and pet supplies with facilities located throughout North America, Europe and Asia.

Posted October 2nd, 2013.

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